AUTONOMOUS AI REPRESENTATION CONTROLDirect how AI discovers your business.
Second Wind is a machine-native optimization system that governs how LLMs and AI assistants describe your offerings, cite your brand, and influence buyer decisions across verticals.
Influence How AI Routes Revenue.
Second Wind monitors how LLMs describe and recommend your company and influences those outputs in your favor. It continuously evaluates AI systems, measures visibility, and deploys optimized signals that guide demand toward your offerings.
The platform provides:
AI representation intelligence
Continuously monitors how AI systems describe and contextualize your company and products and actively shapes how those representations evolve over time.
Citation and authority reinforcement
Actively strengthens your position as a trusted source, increasing how often AI systems reference, cite, and rely on your company and products.
Competitive narrative awareness
Maintains real-time awareness of competitive positioning and adjusts how your company and products are framed relative to peers within AI-generated responses.
Ongoing measurement of visibility and influence
Continuously measures how models surface and recommend your company and products, translating changes in visibility, authority, and positioning into sustained improvement.
CORE INFRASTRUCTURE
The Research Pipeline
A systematic approach to understanding and optimizing AI representation.
Continuous intelligence gathering and strategic optimization across platforms and models.
AI Probing & Monitoring
Ongoing evaluation of how leading AI systems describe, compare, and contextualize your company and products across real-world questions.
Answer Engine
Define how your company and products should be understood on critical questions and guide AI representations toward those answers over time.
Citation Intelligence
Identify which sources influence AI outputs and strengthen your authority within the ecosystems models rely on.
Actions & Recommendations
Receive prioritized, data-driven guidance designed to improve credibility, visibility, and competitive positioning as models evolve.
The AI Surface
A proprietary AI-ingestion layer designed to close the optimization loop and directly shape how AI systems understand, recall, and describe your company.
It operates independently from your public website and is built specifically for influencing model behavior.
AI-native foundation
Engineered for how modern AI systems absorb, prioritize, and repeat information at scale.
Closed-loop optimization
Continuously evaluates real AI outputs and adjusts representations as models, sources, and behavior evolve.
Authority reinforcement
Strengthens how your company is framed, referenced, and relied upon across AI-generated responses.
Zero-disruption deployment
Runs alongside your existing digital presence with no redesigns, migrations, or public-facing changes required.
This is not traditional content management.
It is signal engineering for AI systems.
Built for Enterprise Constraints
Uses standard, web-accessible formats AI systems already rely on
Operates within accepted crawling and indexing norms
Maintains a fully auditable history of system outputs and changes
Allows teams to monitor performance and approve updates before deployment
Designed to stabilize and refine AI representations rather than chase volatility
Manage multiple portfolio companies under one account — handle all your companies simultaneously
Own your AI presence. Stop playing defense.
We serve companies in:
If AI influences discovery, evaluation, or trust in your category, this platform should already be running.
Integrate seamlessly with your existing infrastructure
Second Wind runs alongside your current web stack without redesign or disruption.
Set up in Minutes
Get up and running immediately. No engineering resources required.
Zero Website Changes
Runs alongside your existing infrastructure. Never touches your live site.
Experimental Strategies
Access to advanced retrieval artifact techniques and emerging optimization methods.
Platform Capabilities
Works with Vercel, Netlify, Cloudflare, AWS, Google Cloud Platform, Fastly, Akamai, Wordpress, Webflow, and more.
Connect with our team
Discover what Second Wind can do for your company and products.
Contact Us
Ready to take control of your AI presence? Let's set up a lightweight pilot for your company.
Move from reacting to AI narratives to governing them.
Email Us
marty@secondwind.cloud